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Plump & Fill

Plumping lip liner

£16.00

+3
Coconut - Clear
Plump Juice

Plumping & hydrating lip oil

£18.00

Matte Plumping Primer

Plumping lip primer

£15.00

Clean, conscious and clinically proven, our plumping products deliver real results for when you want to plump up your beauty naturally.

100% VEGAN
CRUELTY-FREE
CLINICALLY PROVEN
CERTIFIED CLEAN
DERMATOLOGIST APPROVED
100% NATURAL
A NOTE FROM OUR FOUNDER

It all started when a life-threatening illness made me rethink my approach to beauty. I wanted to enhance what I had naturally, but finding products that actually plumped without needles or surgery was impossible.

After 10+ years as a makeup artist, I knew I wasn’t the only one looking for a different option. So, I made one.

Five years later, PROJECT is the go-to for people who want to plump with clean, safe and clinically proven products.

I hope our plumpers inspire you to embrace your natural beauty and show up as your boldest, most unapologetic self. Life’s too short not to.

THE PROJECT PROMISE

fun

We’re all about progress over perfection. Let’s face it, perfect is boring, we’d rather be plumped.

INCLUSIVITY

Every face, every body, every skin tone, every background – you matter. We’re PRO you.

QUALITY

You’ve got high standards and so do we. Our products are clean, vegan and cruelty-free.

HONESTY

The world’s got enough brands pushing fake perfection. We celebrate the real, unfiltered you.

We’re here to empower you to celebrate your natural beauty and have fun while doing it.

PROJECT FOR THE PLANET
PROJECT FOR THE PEOPLE

We only use FSC-certified materials, soy-based ink and PCR plastics to keep waste low and impact high.

From carbon-conscious production to minimal-waste manufacturing, we’re making moves to cut excess at every step.

We back the LGBT Foundation to support inclusivity and well-being and volunteer for environmental initiatives that make a difference.

Through our work with the Bloom Network, we’re mentoring and supporting the next wave of female entrepreneurs.

READY TO GET PLUMPED?

Real results, clean formulas and next-level plump - discover the plumpers the internet is obsessed with.